Let your Direct inbox
land on the team’s screen.
Messages from your Instagram business account land in your workspace. The sender’s profile comes with the message and you tie the conversation to your customer record.
Features of the Instagram module
From connecting the Direct inbox to the conversation settling on a customer record, all inside Workinno.
The Direct inbox on the Workinno screen
Direct messages from your Instagram business account land in your workspace inbox. Several people from your team look at the same inbox, and who is handling it is written above the conversation. Because the inbox is shared, messages do not wait on one person’s phone.
The sender’s profile
The sender’s name, username and profile photo arrive with the message. At the start of a conversation you do not guess who it is from the username. Because the profile sits on screen, you address the customer by name.
The conversation ties to a customer record
An Instagram conversation can be tied to a record in your customer list. When the same person writes again months later, the past exchange sits on their card. Because the history is at hand, you do not make the customer explain from scratch.
The 24-hour reply window
Instagram allows free messaging for 24 hours after the customer writes to you. Workinno shows the remaining time above the conversation. Because the time left is visible, the urgent reply goes first.
Quick reply buttons
You can send tappable options instead of text. The option they pick comes back to you as a reply. When the question becomes a button, the other side answers without opening a keyboard.
Photo and video
You open the photo or video your customer sent inside the conversation, and you send yours from the same screen. On the Instagram side, file size is limited to 8 MB. Because the image sits inside the conversation, a product question is not solved by description.
Quoted reply
In long conversations you show which message you are answering by quoting it. The quote is visible on the Instagram side too. Because the subject is clear, the customer does not have to ask which question you answered.
Ready reply texts
You keep the answers you write often as ready texts in your workspace. Because Instagram does not support templates approved through its own review, these texts go out as plain messages. With the ready text one click away, you do not retype the same answer every time.
Verifying the incoming message
Every notification from Meta arrives with its signature, and Workinno does not accept the message before verifying it. A request that fails verification never reaches your conversation. Only what really comes from Instagram enters your inbox.
Disconnecting
When you disconnect the account, no new Instagram message arrives. Your earlier conversations stay in your workspace. Even if you detach the account, your history with the customer stays where it is.
What an Instagram connection changes
Without Workinno Instagram
With Workinno Instagram
Frequently asked questions
Which Instagram account is connected?
A business account is connected. A personal account is not used in this flow.
Do story replies and post comments arrive too?
No. Today only Direct messages are carried over; story replies and post comments are outside this module.
What do I see about the sender?
The name, username and profile photo arrive with the message. If you want, you tie the conversation to your customer record.
What does the 24-hour window mean?
After the customer writes to you, you exchange messages freely for 24 hours. The time left is shown above the conversation.
Can I send an approved template?
Instagram has no provider-approved templates. You send your ready reply texts as plain messages.
Can I leave an emoji reaction on a message?
Not right now. Reactions are off on this channel; you write your answer as a message.
Can several people from the team watch the same inbox?
They can. The Direct inbox is on a shared screen and each conversation shows who is handling it.
If I disconnect, are the conversations deleted?
They are not. No new message arrives, but past conversations stay in your workspace.
Let an incoming message become a customer.
Connect your Direct inbox and let the conversation settle on the customer record. An interested follower should not go unanswered.
Free forever

